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17.6.05

ADVERTISING - CANADA - Boob tube on buses?

Winnipeg,Manitoba,Canada–CBC Manitoba -Jun 15 2005: -- A Winnipeg man believes television advertising could be the key to pumping more funds into the city's struggling transit system... With a captive audience of 120,000 riders per day, Chris Minaker thinks, the advertising potential on city buses is huge... He wants to install televisions on buses, showing about 15 minutes per hour of paid local advertising and 45 minutes of free community programming, such as items about events going on in Winnipeg...

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