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24.3.06

Comments - USA - Don't Preach Transit - Sell It

Hartford,Conn,USA -Hartford Courant, by Patrick H. Hare -Mar 19, 2006: -- Some transit advocates act like door-to-door missionaries, pushing a message about the energy and environmental morality of using trains and buses... With the prospect of major investment in transit in Connecticut, we need to think about getting more people to use it. We've been marketing transit the wrong way... We can measure the annual cost of owning and driving a car. There are ways to measure the drawbacks and the benefits, in money and time, of using transit... We need to know how specific types of households come out ahead, and how much ahead, in time and/or money using transit... Until we do it, we won't sell buses and trains, especially in a driving-oriented place such as Connecticut...

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